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Yours. For Now.

Abrand Jeans.
Role: Visual Identity, Motion Graphics
Team: Dan Flynn, Charl Laubscher
Agency: Love+Money

Year: 2021

 

Abrand Jeans is a jeans company based in Australia. Working closing with Dan Flynn, we built out a design system “Yours. For Now” to reflect each considered moment our audience can choose. This became a core principle of the brand, reflected in typographic and image layout. I then built this out into a short showcase video. My role also was to create the Hype Film, capturing the transition of old to a new identity.

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SELECTED WORKS↓
2018—2021