A waiting game
Problem: NYC commuters collective waste 35,000 hours each day waiting on delay trains. Causing stress and frustration.
Insight: Video games are a great release for stress / New Yorkers hate wasting time.
Solution: A time-based trivia game, that gives the opportunity for commuters to win back money based on the time they have to wait or their train.
RideOut aims to distract commuters from their anxiety and eliminate stress. Turning the worse part of the day into the most exciting.