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How can a University beer label be a conversational starter?
Tasked with designing the packing for Central Saint Martins’ Extra Pale Ale 2019, our identity played on the idea of adding post-it notes as visual reminders to help when conversations get a little ‘dry’.
Our winning design for the limited edition beer, in collaboration with London craft brewer Hammerton, sold three thousand cans across the 2019 CSM Degree Shows and 2019/20 academic year.
SELECTED WORKS↓
2018—2021